Which ETFs hold CRM? Salesforce Inc is held by 4 funds tracked by ETFpeek.

Salesforce, Inc. provides customer relationship management technology services that connect companies and customers together in the United States, Europe, and the Asia Pacific. The company offers Agentforce, which enables customers to build, deploy, and manage enterprise-grade, autonomous AI agents at scale, enabling humans and agents to work together; Agentforce Sales, an integrated platform that brings together the power of humans with AI agents to help sales teams for selling, managing, and automating entire sales processes; Agentforce Service, which enables companies in every industry to bring all of their customer, employee, IT, and field service needs onto one integrated AI-powered platform; Data 360, a data engine that gives AI agents their context and serves as the foundation for how customers unify service offerings, making their data actionable for both humans and agents; Informatica, an AI-powered data management platform that enables customers to discover, integrate, govern, and deliver trusted data at scale across hybrid and multi-cloud environments; and Slack, a conversational interface for the agentic enterprise where people and agents work together, connecting knowledge, actions, and data in real time. It also provides marketing platforms; commerce services, which empower shopping experiences across various customer touchpoints; integration and analytics solutions; Salesforce Starter, a suite for small and medium-sized businesses that brings sales, service, marketing, and commerce together; and a field service solution that enables companies to connect service agents, dispatchers, and mobile employees through one centralized platform to schedule and dispatch work, as well as track and manage jobs. It serves financial services, healthcare and life sciences, manufacturing, automotive, and government sectors. Salesforce, Inc. was incorporated in 1999 and is headquartered in San Francisco, California.
| Date | Person | Action | Plan | Shares | Value | Score |
|---|---|---|---|---|---|---|
| 18 Sep 2026 | David Blair Kirk Director / Other | BUY | Discretionary | 4,176 | $999K | 100 |
| Date | Person | Action | Plan | Shares | Value | Score |
|---|---|---|---|---|---|---|
| 22 Sep 2026 | Parker Harris Co-Founder, Advisor to the CEO & Director | BUY | Option Exercise | 2,541 2 tranches | — | 30 |
| 22 Sep 2026 | Parker Harris Co-Founder, Advisor to the CEO & Director | SELL | Vested (RSU) | 1,261 2 tranches | $294K | 30 |
| 22 Sep 2026 | Robin L Washington Director / Other | BUY | Option Exercise | 1,831 | — | 30 |
| 22 Sep 2026 | Robin L Washington Director / Other | SELL | Vested (RSU) | 908 | $212K | 30 |
| 22 Sep 2026 | Sabastian Niles President, Chief Legal Officer & Corporate Secretary | BUY | Option Exercise | 2,032 2 tranches | — | 30 |
| 22 Sep 2026 | Sabastian Niles President, Chief Legal Officer & Corporate Secretary | SELL | Vested (RSU) | 1,125 2 tranches | $262K | 30 |
| 22 Sep 2026 | Miguel Milano President & COO | BUY | Option Exercise | 2,541 2 tranches | — | 30 |
| 22 Sep 2026 | Miguel Milano President & COO | SELL | Vested (RSU) | 1,001 2 tranches | $234K | 30 |
| 18 Sep 2026 | David Blair Kirk Director / Other | BUY | Discretionary | 4,176 | $999K | 100 |
| 28 Aug 2026 | Parker Harris Co-Founder, CTO of Slack & Director | SELL | Unknown | 16,000 | — | 30 |
| 22 Aug 2026 | Miguel Milano President & Chief Revenue Officer | BUY | Vested (RSU) | 14,121 | — | 30 |
| 22 Aug 2026 | Miguel Milano President & Chief Revenue Officer | BUY | Option Exercise | 1,662 | — | 30 |
| 22 Aug 2026 | Miguel Milano President & Chief Revenue Officer | SELL | Vested (RSU) | 678 | $142K | 30 |
| 22 Aug 2026 | Sabastian Niles President, Chief Legal Officer & Corporate Secretary | BUY | Option Exercise | 1,662 | — | 30 |
| 22 Aug 2026 | Sabastian Niles President, Chief Legal Officer & Corporate Secretary | SELL | Vested (RSU) | 920 | $192K | 30 |
| 22 Aug 2026 | J. Mehra Sachin Director / Other | BUY | Option Exercise | 441 | — | 30 |
| 22 Aug 2026 | Oscar Munoz Director / Other | BUY | Option Exercise | 441 | — | 30 |
| 22 Aug 2026 | Neelie Kroes Director / Other | BUY | Option Exercise | 441 | — | 30 |
| 22 Aug 2026 | Neelie Kroes Director / Other | SELL | Vested (RSU) | 67 | $14K | 30 |
| 22 Aug 2026 | Laura Alber Director / Other | BUY | Option Exercise | 441 | — | 30 |
| 22 Aug 2026 | John Victor Roos Director / Other | BUY | Option Exercise | 441 | — | 30 |
| 22 Aug 2026 | David Blair Kirk Director / Other | BUY | Option Exercise | 441 | — | 30 |
| 22 Aug 2026 | Craig Conway Director / Other | BUY | Option Exercise | 441 | — | 30 |
| 22 Aug 2026 | Amy Chang Director / Other | BUY | Option Exercise | 441 | — | 30 |
| 22 Aug 2026 | Arnold W Donald Director / Other | BUY | Option Exercise | 441 | — | 30 |
| 22 Jul 2026 | Srinivas Tallapragada President, Chief Engineering & Customer Success Officer | BUY | Option Exercise | 1,786 | — | 30 |
| 22 Jul 2026 | Srinivas Tallapragada President, Chief Engineering & Customer Success Officer | SELL | Vested (RSU) | 886 | $144K | 30 |
| 22 Jul 2026 | Parker Harris Co-Founder, CTO of Slack & Director | BUY | Option Exercise | 1,786 | — | 30 |
| 22 Jul 2026 | Parker Harris Co-Founder, CTO of Slack & Director | SELL | Vested (RSU) | 886 | $144K | 30 |
| Date | Fund | Direction | Shares Changed | % Δ ETF | % Δ Position |
|---|---|---|---|---|---|
| No trades recorded yet. | |||||
| No trade history for SmartShares funds — their underlying ETFs are passive index trackers, so day-to-day rebalancing is minimal. | |||||