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NOW ServiceNow Inc

Which ETFs hold NOW? ServiceNow Inc is held by 8 funds tracked by ETFpeek.

Held by 8 funds todayData as of 7 Oct 2026
TechnologySoftware - Application
$139.75
-21.4% 1y
$81.2452-week range$192.97
Market cap
$138.9B
P/E
87.3
3-month
+29.7%
CEO
Mr. William R. McDermott
Revenue · last 4 qtrs (+24.0% YoY)

ServiceNow, Inc. provides cloud-based solution for digital workflows in the North America, Brazil, Europe, the Middle East and Africa, Asia Pacific, and internationally. The company provides asset management, integrated risk management, IT service management, Operational Technology management, Security Operations, strategic portfolio management, IT operations management products; customer service management product; field service management applications; and sales and order management services. It also offers human resources delivery; legal and contract operations; workplace service delivery products; app engine product; automation engine; platform privacy and security product; and source-to-pay operations. In addition, the company provides RaptorDB, a database built to manage workloads at scale; ServiceNow Impact that provides customers with software tools, guided plans, and AI-driven recommendations; customer support; and workflow data fabric. It serves government, financial services, healthcare and life science, manufacturing, Public Sector, retail, technology, and Telecom sectors through service providers and resale partners. The company has a strategic collaboration with Cohesity, Inc. to develop, operate, and safeguard autonomous AI agents and data with enterprise-grade reliability; and with ServiceNow to Advance Ai-Powered Solution for Mission-Critical Infrastructure Monitoring. The company was formerly known as Service-now.com and changed its name to ServiceNow, Inc. in May 2012. ServiceNow, Inc. has a strategic alliance with Accenture for integrated risk management and third-party risk management solutions, and with Tech Mahindra to validate and deliver production-ready, industry-specific enterprise AI and automation solutions at scale. ServiceNow, Inc. was founded in 2004 and is headquartered in Santa Clara, California.

Provider

Currently Held By

ISHARES
RBOT
Weight in fund3.37%
Shares held1,475,424
Market value$203.4M
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SMARTSHARES
BOT
Smart Automation and Robotics ETF
via RBOT
Weight in fund3.37%
Shares held—
Market value$3.5M NZD
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ISHARES
IUIT
Weight in fund0.53%
Shares held806,297
Market value$111.2M
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SMARTSHARES
UST
Smart US Technology (NZD Hedged) ETF
via IUIT
Weight in fund0.53%
Shares held—
Market value$296K NZD
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VANGUARD
VUG
Weight in fund0.44%
Shares held11,321,433
Market value$1.68B
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SMARTSHARES
USG
Smart US Large Growth ETF
via VUG
Weight in fund0.44%
Shares held—
Market value$2.8M NZD
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VANGUARD
VOO
Weight in fund0.23%
Shares held27,394,202
Market value$4.05B
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SMARTSHARES
USF
Smart US 500 ETF
via VOO
Weight in fund0.23%
Shares held—
Market value$2.9M NZD
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Not held by the selected provider.
last 90 days
Net flow (90d):−$2.3M (9 without value)·9 BUY / 10 SELL·score ≥ 40
DatePersonActionPlanSharesValueScore i
7 Aug 2026
Amit Zavery
President, Chief Product Officer & COO
SELLVested (RSU)5,370$671K40
7 Aug 2026
William R McDermott
Chairman & CEO
SELLVested (RSU)4,712$588K40
Net flow (90d):−$2.3M (9 without value)·9 BUY / 10 SELL·showing all trades
DatePersonActionPlanSharesValueScore i
27 Aug 2026
Paul Edward Chamberlain
Director / Other
SELLUnknown2,700$366K30
7 Aug 2026
Amit Zavery
President, Chief Product Officer & COO
SELLVested (RSU)5,370$671K40
7 Aug 2026
William R McDermott
Chairman & CEO
SELLVested (RSU)4,712$588K40
7 Aug 2026
Danielle Fontaine
CAO & Corporate Controller
BUYOption Exercise305—30
7 Aug 2026
Danielle Fontaine
CAO & Corporate Controller
SELLVested (RSU)106$13K30
7 Aug 2026
Amit Zavery
President, Chief Product Officer & COO
BUYOption Exercise9,990—30
7 Aug 2026
Paul Fipps
President of Global Customer Operations
BUYOption Exercise5,435
4 tranches
—30
7 Aug 2026
Paul Fipps
President of Global Customer Operations
SELLVested (RSU)2,172
4 tranches
$271K30
7 Aug 2026
Jacqueline P Canney
Chief People & AI Enablement Officer
BUYOption Exercise2,630—30
7 Aug 2026
Jacqueline P Canney
Chief People & AI Enablement Officer
SELLVested (RSU)1,343$168K30
7 Aug 2026
Gina Mastantuono
President & CFO
BUYOption Exercise3,945—30
7 Aug 2026
Gina Mastantuono
President & CFO
SELLVested (RSU)2,121$265K30
7 Aug 2026
William R McDermott
Chairman & CEO
BUYOption Exercise8,765—30
Data: Finnhub (SEC Form 4 filings) · Score: ETFpeek heuristic
0 trades
DateFundDirectionShares Changed% Δ ETF i% Δ Position i
No trades recorded yet.
No trade history for SmartShares funds — their underlying ETFs are passive index trackers, so day-to-day rebalancing is minimal.

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