YUM Yum! Brands Inc
Which ETFs hold YUM? Yum! Brands Inc is held by 4 funds tracked by ETFpeek.
Yum! Brands, Inc., together with its subsidiaries, develops, operates, and franchises traditional and non-traditional quick service restaurants in the United States, China, and internationally. The company operates in four segments: KFC Division, Taco Bell Division, Pizza Hut Division, and Habit Burger & Grill Division. It also operates restaurants under the KFC, Pizza Hut, Taco Bell, and Habit Burger & Grill brands, which specialize in chicken, Mexican-style food and pizza categories, made-to-order chargrilled burgers, sandwiches, and other products. The company was formerly known as TRICON Global Restaurants, Inc. and changed its name to Yum! Brands, Inc. in May 2002. Yum! Brands, Inc. was incorporated in 1997 and is headquartered in Louisville, Kentucky.
Currently Held By
Insider Activity
last 90 days| Date | Person | Action | Plan | Shares | Value | Score |
|---|---|---|---|---|---|---|
| 24 Aug 2026 | Tracy L Skeans COO and Chief People & Culture Officer | SELL | Unknown | 3,494 | $552K | 80 |
| 3 Aug 2026 | David Eric Russell Director / Other | SELL | Unknown | 23,163 2 tranches | $3.5M | 70 |
| Date | Person | Action | Plan | Shares | Value | Score |
|---|---|---|---|---|---|---|
| 7 Oct 2026 | Christopher Lee Turner CEO & Director | SELL | Unknown | 285 | $40K | 0 |
| 1 Oct 2026 | Scott Mezvinsky Director / Other | BUY | Option Exercise | 482 | $33K | 0 |
| 1 Oct 2026 | Scott Mezvinsky Director / Other | SELL | Unknown | 241 | $33K | 0 |
| 27 Aug 2026 | Stephen B Bratspies Director / Other | BUY | Vested (RSU) | 476 2 tranches | — | 30 |
| 24 Aug 2026 | Tracy L Skeans COO and Chief People & Culture Officer | SELL | Unknown | 3,494 | $552K | 80 |
| 3 Aug 2026 | David Eric Russell Director / Other | SELL | Unknown | 23,163 2 tranches | $3.5M | 70 |
| 3 Aug 2026 | David Eric Russell Director / Other | BUY | Option Exercise | 23,163 | $1.6M | 30 |
| 3 Aug 2026 | Scott Mezvinsky Director / Other | BUY | Option Exercise | 483 | $33K | 30 |
| 3 Aug 2026 | Scott Mezvinsky Director / Other | SELL | Unknown | 483 2 tranches | $74K | 30 |
| 3 Aug 2026 | Christopher Lee Turner CEO & Director | SELL | Unknown | 261 | $40K | 30 |
Trade History
0 trades| Date | Fund | Direction | Shares Changed | % Δ ETF | % Δ Position |
|---|---|---|---|---|---|
| No trades recorded yet. | |||||
| No trade history for SmartShares funds — their underlying ETFs are passive index trackers, so day-to-day rebalancing is minimal. | |||||